What's the Reclaim, Reconnect, Reimagine, and Revive Gwinnett Place Mall planning process?

Gwinnett County purchased the Gwinnett Place Mall site to transform it into a unique regional destination. The County’s vision for the property is one of equitable redevelopment, which ensures that the future of Gwinnett Place Mall will be one where all residents share in its growth and feel welcome and included. To create this vision, the County, in partnership with the community, will create an Equitable Redevelopment Plan, a roadmap that will guide the redevelopment of the mall and the County’s actions to make it a reality.

How Can I Get Involved?

Your input will be important in shaping this Plan. Look out for engagement opportunities - like community meetings, pop-ups, and online activities - all to get your opinions, thoughts, ideas, and questions about what the future of the Gwinnett Place Mall should look and feel like. Please refer to the UPDATES tab for the latest engagement opportunities and below for engagement materials and feedback.

Vision Statement

The Gwinnett Place Mall lies at the heart of Gwinnett with a diverse set of entrepreneurs, customers, and neighbors that must be reflected in its redevelopment. It will be a dynamic and innovative destination that celebrates Gwinnett's diverse communities, reflects community needs, and creates economic opportunity for the surrounding community. Through the Equitable Redevelopment Plan and subsequent implementation actions, the County will achieve these goals and set a national precedent around equitable economic redevelopment.

Guiding Principles

All existing residents, businesses, and employees around the mall will lend their voices to the redevelopment process. Out engagement process recognizes that inclusion of the most impacted groups and communities -- especially those who have often been excluded from traditional planning processes -- is essential to the work, and we will ensure that their voices and needs are central.
The mall redevelopment will contribute to a more equitable and inclusive Gwinnett County for everyone. Gwinnett is a growing and diverse place, and we recognize the current challenges that it faces to become a more equitable and inclusive one. This redevelopment will help the County address existing and future challenges so that Gwinnet will continue to be an open and prosperous place for everyone.
The mall redevelopment will be feasible and generate broad, new economic opportunities. Our work will result in a plan that allows the County to balance an equitable vision that is responsive to community needs, opens new economic opportunities for Gwinnettians from all walks of life, and has a feasible route to implementation.
The mall redevelopment will determine ways to identify and adjust impacts on vulnerable communities. We recognize that there are current challenges with the existing mall site, and that redevelopment may create new, unforeseen impacts. We will identify ways to monitor these changes and create strategies to protect vulnerable communities adapt to future impacts.